How to get content to write has always been an issue to content marketers and businesses, you may experience mental block sometimes trying to find the next clue out there on what could be interesting to your audience, this happens to everyone who has a volume of activity they perform on the internet.
We are in the era wherein the digital landscape improves at the speed of light, information flies at the speed of light, information overload seems to be the order of the day and everyone wants to be in on the latest fad, but how do you get content to write when all you deal with is information in the information age?
Every marketer churn out articles in droves on a daily basis, and every article is an item to compete and at the same time you need to stay on the mind of your audience at all time, the good news is that your non-competitors can as well create contents you can ‘use’ to your advantage.
In this post, I am going to give you some 10 different tips on how to skyrocket your content hunt in order to give your content marketing a top-notch outlook without much stress.
Content could be in different forms- interviews, podcast, audio talks, videos etc. All these content types has a way of appealing to your audience when structured properly.
I’m referring to content curation which is basically a way you put content of varying types together to form a perfect peace. Top marketers have been using content curation for years and it is no different than before.
You can leverage on other people’s work to get yours to taste for your audience.
Before you proceed, please do realize that every post you share/curate must/should be a reflection of your personality and the kind of audience you want to build.
Here is a list of ways you can get inspiration on how to get content for your blog, content marketers and those who do it as a hubby can get some inspiration from this:
1. Share your old contents on the social media
Sharing your content on the social media is a way to stay on your audience’s mind, and it also keeps your timeline fresh. There are downsides to you keeping your content channels from been updated over a long period of time.
2. Start looking out for the news
News is one of the best sources to latch on when you run out of content ideas, it could be a place where you can get inspiration to kick off your next online campaign, you can always turn it around to your favor, sometimes we all just need to connect the dots in order to see things clearly.
3. Think about Lists, Yes List
What comes to mind every time you see something that strikes your imagination about your niche or field, you can always spin them around and present them in a list format, spice it up with images.
It has been discovered from research that List form of articles pulls traffic a lot and it gives your audience the ability to digest what you are offering per piece. Also, you can as well find several links that treat a certain topic that resonates with your audience, put them into a listing format, with the outbound links that goes to those articles, you may be winning to yourself some back-links in the nearest forsee-able future by so doing. This also gives your content some authority when you link out to multiple references in listing format.
4. Distill Contents from Several Sources
Distilling content from several sources is one of the closest definitions to curation. This is as simple as getting content from several sources and putting/adding more value to it for your audience to benefit from.Here is a perfect example of distilling content from sources, found on SearchEngineJournal.
It listed contents from 25 different sources in one solid piece, long-form and digestible format for the audience to derive value from.
5. Source from the industry leaders
This can best be described as a form of content curation where you get thoughts or ideas from industry leaders in your niche regarding a particular issue, and presenting it in a blog post could also give your domain some authority as the influencers may actually link out to your post where you mention them. You start by asking them a question probably through email, requesting for their thought about a particular issue, their responses could be presented in a digestible format for your audience for example, 25 Curated Thoughts of Topmost Influencers in Content Marketing, this will also give your site some credibility sooner or later.
Recommended reading: How to get 4x (100,000 views) worth of traffic from Pinterest.
See this info-graphic for inspiration from makeawebsitehub.